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When powder coat is done properly, it is very durable. Almost all lawn furniture, lawn mowers and many other things which are used outside are powder coated these days. The metal should be thoroughly degreased prior to the powder coating and then the paint is electrostatically applied and the product then goes into an oven to be baked. One object that a customer of mine used powder coating on was electric power transformers. They normally hang on a pole exposed to the weather for about 20 years before they are removed and rebuilt. These transformers can get very hot during the summertime under heavy load. The paint still holds up. These hitches and many RV products simply aren't made in the quatatities that many powder coated objects are made in. I don't believe that any of the hitch manufacturers do a very good job powder coating their products. I have used Valley, Reese and Pullrite and none of them have durable paint jobs.
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